Before you read further you should know. There is no correct way to do a logo design project. There are multiple ways to arrive at an affective and aesthetic logo design. At the same time, there are so many ways to make a mess.
The goal is always to choose the right option based on your context. For example, a football clubs across the world use emblem as their logo.
Types of Logos
A logo is just mark or a symbol that represents your brand. While there are many distinct types of brand marks. The only commonality remains is of the purpose. The purpose is to give a unified look and feel across different brand assets. Since a unified look projects trust.
It is very similar to thumb print or signature of a person. And along those lines, would you trust a person who says different things at different times or someone who remains just and integrated even across varying situations.
So always remember the following :-
Brand = Person
Good Brand = Trustable Person (Integrity in varied situations)
Learn more about types of logos and which one is right for you?
Logo Design Process
Logo Design process is an active and extensive, design process, it involves exploring 1000s of iterations, before selecting one. It takes about 1-3 months, to complete the entire logo design process.
Learn more about logo design process.
Cost of Designing a Logo
Logo Design can be done at various budgets. It varies country to country. Top designers in affluent countries like USA charge upward of $10,000.
While cheap designer in developing countries charge $200, for a decent looking logo.
Learn more about logo design cost.